The power of connecting vs selling: how networking can boost long-term loyalty
At a recent local chamber of commerce networking event, I met three people from three different financial institutions. The only remarkable thing about them? They were unremarkable. I literally had nothing to remark about them. I was actually more taken with how...The Courage To Be Creative
Whether we’re talking about a workplace or a person, being creative elevates the impact we have in the world. Creativity, what some might call the intersection of imagination and intellect, propels innovation and society at large. Yet, allowing ourselves and our...Identity Crisis: Have Credit Unions Lost Their Way?
Who am I? Many of us at some point(s) in our lives have pondered that very question. It tends to come up during big transitions or milestones. Graduating seniors ask it. Those marking a birthday ending in zero mull it over (ask me sometime how I know...Can We Be Creative Amid Chaos?
If we only had the time to spend on the creative process, surely the work would be better, right? We’d get better results, if we could calm the chaos a bit. THEN our big ideas can come through. I don’t know about you, but it seems to me that chaos is just the name...Lessons From A Solo Trip
Time to get a little more personal and gush about my recent solo trip! It was just two nights in a tiny home two hours away from my own home, but the impacts were deeply felt. What drove me to go Well I drove myself (I couldn’t resist), but know you what? I...Need Marketing Ideas? Let’s Get Creative!
Whether you’ve worked in Marketing for 15 years or 15 months, coming up with fresh ideas on demand can be a bit overwhelming. How many different ways can we advertise an auto loan promotion anyway? The constant pressure to attract attention with our marketing and...Stop Being Busy. Start Creating Impact.
You ever feel like you’re getting pushed, then pulled, from one hot project to another? a VP sends you an industry article about a hot new trend or a viral video a branch needs an urgent sign the lending department is nervous about meeting product goals And these are...Stake Your Claim In 2021: How To Stand Out From The Crowd
Enough of this dilly-dallying. Stop acting like every other bank and credit union. Make this new year, THE year your credit union or community bank stakes a claim. Puts a flag in the ground. Marks your territory. Drops a pin. Only then will you be able to rise above...Five Reasons To Stop Promoting Financial Products
This year has us examining everything with a new perspective. Financial institutions are a great case in point. Many are taking fresh looks at outdated policies and procedures, making progress in leaps and bounds. With this openness to change, let’s also challenge...The Author: Jackie
